Professor Alaa Garad is regarded by many as a leading authority in Quality Management and Organisational Learning. His interest is in the use of learning mechanisms on individual, organisational, and government levels. Alaa is a fellow of the Royal Society of Arts, Manufactures and Commerce and a Certified Management and Business Educator from the Chartered Association of Business Schools, UK. He is chief executive of the Dundee Centre of Business Excellence and a Pro Vice-Chancellor at ALM, the UK, and ISO Technical Committee TC260. He is an award-winning executive and the creator of the Learning-Driven Organisation Model and the Learning-Driven Business Book. Alaa has worked extensively in consultancy, executive education, and business development with 24+ years of experience designing, leading, implementing, and managing various industries. He authored and contributed chapters to five books and over 370 articles in various newspapers. He is a column writer at one of the leading newspapers in the United Arab Emirates.